Get paid for conversations
you're currently giving away free.
Every week your clients ask “what would it cost to hire someone on £40k?” You answer. You don't bill. Multiply that across every client, every month. This widget sits on your site, answers the question for them, and sends you a notification the moment they're ready to act — with their exact figures attached.
One firm per postcode area · Founding price locked for life · 30-day refund guarantee
What accountants are saying
“People need to stop doing free work. As soon as a client starts asking for free labour, I'm out — but I still have to answer the question.”
— UK Accountant
“We end up working strange hours fitting in all the "quick question" calls. It's unbillable, it never stops, and it's always the same maths.”
— Practice Owner
“I can't just get a quick answer and move on. Every payroll query turns into a back-and-forth that takes longer than the actual work.”
— Payroll Manager
It's the same question. Every week.
Your existing clients — the ones you already work with — are the ones draining your time. Not with complex work. With maths you've done a hundred times before.
"What would it cost to hire someone on £35k?"
An existing client. A quick email. Ten unbillable minutes. Multiply that by every client, every month, every year.
They don't wait — they Google it
They find an outdated calculator, miss the NI threshold change, budget wrong, and make the hire. Then call you to fix the payroll.
And occasionally — a stranger finds you
Someone Googles "employer cost calculator," lands on your site, uses your tool, and clicks Request a Review. That's a warm lead you'd never have caught otherwise.
Here's what your clients see
This is the actual widget — live, on this page. Your firm name replaces “Your Accounting Firm” below.
yourfirm.co.uk/tools
And here's what lands in your inbox:
New enquiry · Your Accounting Firm
Jane Smith requested a review
Hit reply to reach Jane directly — they're thinking about payroll right now.
How it works
Four steps. No technical setup on your end. We handle everything.
Embed one line of code on your site
We send you a single iframe snippet. Paste it onto any page — your homepage, a "Tools" page, or your client portal. Done in under 10 minutes.
Your client gets the answer themselves
They enter a salary, see the full 2026/27 employer cost breakdown — NI, pension, total cost — under your firm's name. They stop emailing you.
If they want more, they ask
A "Request a Professional Review" button sits below the results. Their name, email, and exact figures go straight to your inbox. No chasing.
You hear from them at the right moment
Subject: "New enquiry — client calculated £42,000 employee cost." Whether it's an existing client or a new one — you're in the conversation when it counts.
Does it pay for itself?
That depends on your practice. Here are three ways firms typically find value.
Saves time
Most accountants field repeated payroll queries from existing clients — unpaid, repetitive, the same maths every time. A self-serve tool on your site can reduce that significantly.
Converts a client
If a visitor uses the widget and requests a professional review, you have a warm lead who already knows their numbers. One converted enquiry could cover months of subscription.
Baseline
Even if nobody clicks Request a Review — your clients are getting accurate HMRC 2026/27 figures from your site, not from a competitor's.
Included with every plan — free
Automatic HMRC rate updates every tax year
Rates change April 2027 — every widget everywhere updates automatically. You never touch the code.
Branded "Employer Costs" cheat sheet (Basic+)
A one-page PDF your clients can keep. Your logo, your contact details, sent to every lead.
White-glove embed setup (Pro)
We paste the snippet for you. Send us your CMS login and we'll have it live within 24 hours.
Compliance disclaimer on every result
"For informational purposes only — verify with a qualified accountant." Protects you legally. Reminds them they need you.
Simple pricing
Founding member pricing — locked for life if you join before 30 April 2026.
⏳ Founding pricing closes 30 April 2026 — price increases to £79/£149 after
Basic
38% OFFFor firms ready to stop answering the same question.
- 1 calculator widget (Employer Salary Cost)
- Instant lead notification emails
- Your firm name inside the widget
- 500 calculations per month
- Auto-updated 2026/27 HMRC rates
- Compliance disclaimer on every result
- "Powered by EmployersCalculator" badge
Pro
34% OFFFor firms serious about converting website traffic into clients.
- All calculators (SSP, Pension, NI, Car Tax + more)
- Instant lead notification emails
- Your full branding — no "Powered by" badge
- 5,000 calculations per month
- Auto-updated 2026/27 HMRC rates
- Custom widget accent colour
- White-glove embed setup (we do it for you)
- Priority support
Enterprise
33% OFFFor multi-partner firms and networks with multiple sites.
- Everything in Pro
- Up to 5 domains / office locations
- Unlimited calculations
- Dedicated account setup call
- Custom lead routing per calculator
- Quarterly rate change briefing
- Invoice billing available
Switch to annual and get 2 months free — click “Annually” above.
The 30-Day “First Notification” Guarantee
Embed the widget, share it with your clients, and if you don't receive at least one lead notification in the first 30 days — we'll refund every penny. No questions, no hoops, no awkward emails.
Full refund · No questions asked · Cancel any time
One firm per postcode area.
Claim yours for exclusivity.
Each pin is a postcode area where one firm now has exclusive access to the widget and all leads it generates. We don't sign a second firm in the same area — it would defeat the point for both of them.
- One active subscriber per postcode district
- First firm to claim it owns that postcode
- Your competitor in the same postcode cannot join once you have
- Exclusivity is locked in at your founding price, for life
Honest answers
Can't my clients just use your free site?
Yes — and right now, when they do, you lose the conversation to us. With the widget on your site, you own that moment. The "Request a Review" button routes the enquiry directly to your inbox, not ours.
Does this guarantee me new clients?
No. We deliver the hand-raise — the exact moment your client is thinking about payroll or hiring — straight to your inbox. You still need to pick up the phone. The firms who get the most from this respond within the hour.
Is the postcode exclusivity legally binding?
It's a commercial commitment, not a contract term. We won't knowingly onboard a second firm in your postcode area. If we ever change this policy, existing subscribers keep their exclusivity at their founding price.
What if a client relies on the figures and gets it wrong?
Every result includes a compliance disclaimer: "For informational purposes only. Verify with a qualified accountant before payroll execution." You're giving them accurate HMRC data, not personal advice. That distinction matters legally.
What happens when rates change?
Nothing on your end. We update centrally and every widget shows the correct figures from day one of the new tax year. You never touch the code.
How long does setup take?
Under 10 minutes on Basic. On Pro, we handle the setup for you — send us your site details and we'll have it live within 24 hours.
HMRC 2026/27 rates
Updated automatically
Live in 10 minutes
One iframe snippet
Instant lead alerts
Straight to your inbox
30-day guarantee
First notification or refund
Right now, a client is about to email you the same question again.
Give them somewhere to get the answer themselves — on your site, under your name. Stop doing free maths. Start hearing from people when it actually matters.
Founding price locked for life · 30-day guarantee · One firm per postcode